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In Spotlight: Boksi
Boksi is a company bridging the brands and the creator economy. They offer a platform where creators and brands realize their creative potential, making influencer marketing and content sourcing simple. Boksi was founded in 2018 by Lasse Laaksonen, Linus Lindgård, Dan Lindholm, and Tomer Atzmon. The company offers a curated network of global content creators who create on-demand photo and video content for brands. Algorithms match content creators with the brands they fit best. In addition, the platform analyses posts of micro-influencers on Instagram and maps the behavior and preferences of their followers. Boksi for Brands For brands, Boksi offers
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What is net revenue retention, why is it important for startups, and how to improve it?
Net revenue retention is a financial metric that measures the amount of revenue a company can retain over a given period. It is an essential indicator of a company’s growth and it’s sustainability and acts as a benchmark for determining its value and attracting additional funding. In this blog post, we take net revenue retention, how it is calculated, why it is essential for venture capital-backed startups, and what the founders can do to improve it. About net revenue retention Net revenue retention is a financial metric measuring the revenue a company can retain over a given period. It is
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Trind Invests in SACLÀB
Trind Ventures invests in SACLÀB, the online marketplace for pre-loved luxury designer bags, as the company raised 1.6 million euros from Trind Ventures and G-Fund. With the funds, the company seeks to tenfold its turnover. We continue our consumer investments from our second fund with an investment into SACLÁB. In this post, we talk more about this designer handbag resale startup, the journey of its founders, Alexandra and Jan-Oliver, and the investment itself. Investments are highly competitive – especially in e-commerce, following post-pandemic declines in online sales. The exception: the fashion resale market is booming and has nearly tripled since 2020, showing
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Chatchamp Merges with trbo
Trind Ventures Fund I saw its second exit when the personalization platform trbo acquired guided selling provider Chatchamp. Online users have high expectations of the browsing and shopping experience; they expect content and offers individually tailored to their needs. To expand its existing product portfolio by providing a perfect guided selling module, the personalization platform trbo has combined forces with its long-standing partner Chatchamp. In the future, Chatchamp and trbo will jointly align their strategic product development with growing even closer together and offering their customers more options to create a perfect onsite user experience. The two solutions will also
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What is product-led growth?
One component we look for in the companies we invest in is product-led growth. But what is product-led growth, and why are we targeting those companies? In this blog post, we will answer these questions. What is product-led growth? Product-led growth is a business model and go-to-market strategy in which a company’s product is the primary driver of customer acquisition, expansion, and retention. This approach is particularly relevant for startups looking to scale quickly and effectively, as it allows for sustainable and predictable growth without the need for heavy sales and marketing efforts. The traditional sales-led model focuses on acquiring
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Who Was the Founder of the Year? – Recap of the Estonian Startup Awards 2022
Estonian Startup Awards 2022 took place on January 27th. This year Trind portfolio companies and founders were well-represented in the awards. Timmu Töke / Ready Player Me The Founder of the Year 2022 was Timmu Töke of Ready Player Me. Timmu Tõke has overseen Ready Player Me as the CEO for nine years, through countless pivots, and in 2022 raised a $56M B-round led by US investor Andreessen Horowitz (total funding is now $72M). Ready Player Me – in its current form – was launched in 2020 and has since been rapidly scaled to 5,000+ customers across the metaverse. Clients
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In the spotlight: Fractory
Fractory is an on-demand metal fabrication platform. It helps manufacturers find the part they need and connect with customers. They’re not in charge of making anything themselves; instead, their marketplace serves as an interface between those who manufacture and those who need it. Fractory was founded in 2017 by Martin Vares, Joosep Merelaht, and Rein Torm. The company’s mission is to provide a platform for Engineers and Manufacturers to meet and guide manufacturing toward sustainability. Three pillars of sustainability The focus on environmental sustainability sets Fractory apart from many other B2B marketplaces. They believe that sustainability goes beyond simply being
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What are the key SaaS metrics for a startup?
Trind Ventures invests in companies with a consumer or community component. A lot of these companies are Software as Service (SaaS) companies. When we look at SaaS companies, it is essential to see metrics: We use those to assess the case, and the founders’ can use those to drive and scale the company. This blog post looks at a startup’s key SaaS metrics. SaaS has become a popular business model for many companies, offering businesses a convenient and cost-effective way to access and use software applications. As a result, tracking the right metrics is crucial for the success of a
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In Spotlight: Tise
Tise is a second-hand marketplace based in Oslo, Norway. It was designed so that users not only buy products from its platform but also save the planet, reducing their climate footprint. This application was created in 2014 by Eirik Rime and Axel Franck Næss, but its official launch was in 2016. The fast-paced world in which we live has shown many advances in all areas, including technology, textile fashion, electronics, and health. Still, unfortunately, they have negatively affected our planet. Knowing this, the founders of Tise felt the need to show the world that living a quality life sustainably is
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Douglas Castro of Neural DSP is the Entrepreneur Of The Year
Douglas Castro, the founder of our portfolio company Neural DSP, was selected as Finland’s growth entrepreneur in the 2022 EY Entrepreneur Of The Year competition. The annual competition organized by the audit and consulting firm EY rewards entrepreneurs who inspire others with their vision, leadership, and achievements. 51 Finnish growth companies participated in the 2022 competition. Douglas Castro was awarded as growth entrepreneur of the year at the Finnish Entrepreneur Of The Year 2022 gala held on November 4, 2022. With the win, Castro will be able to compete for the world championship of entrepreneurship at the World Entrepreneur Of
