Sonarworks develops advanced sound-calibration and personalisation technology that services both professional studios and everyday listeners. On the professional side, their product - SoundID Reference - offers precise calibration of headphones and studio monitors to ensure mixes translate accurately across devices. For consumers and hardware brands, Sonarworks’ SoundID personalisation tech tailors audio to individual hearing profiles and listening devices, enabling a consistent sound experience across headphones, speakers, cars and VR/AR devices. What makes them stand out is the combination of patented calibration tech, machine-learning personalisation, and a dual-market offering (pro audio + consumer electronics), allowing them to bridge creator tools and listener experiences in a unified audio ecosystem.